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The Apple Watch is Not a Watch

The Apple Watch is Not a Watch

A lot of us in the tech world are still trying to figure out what the Apple Watch is. Is it a watch? Is it a tiny iPhone strapped to your wrist? Is it something else altogether?

Julia Mayhugh
The Future of Apple Watch

The Future of Apple Watch

The iPod, iPhone, iPad, and even the MacBook Air all went through the same growing pains. If the Apple Watch follows the same iteration path as those products, it's destined to easily be the best product in its class.

Abdel Ibrahim
Apple Watch Settings Screens

Apple Watch Settings Screens

Flickr user, Jared Sinclair, has uploaded a variety of Apple Watch Settings screens which provide an interesting look at how customizable the Apple Watch is as a product.

Abdel Ibrahim
AVC Apple Watch Survey

AVC Apple Watch Survey

Some may focus on the fact that 52% of his respondents said they were "unlikely to buy", but I'm more facinated that nearly one in four people said they would "likely buy".

Abdel Ibrahim
Apple’s Little Details

Apple’s Little Details

Apple’s watches are far superior in their finish to some of the watch brands they are going to end up crushing: the Movados, the TAGs and the Skagens of the world.

Abdel Ibrahim