GoCarma rewards drivers for positive driving habits – saving money, reducing traffic, and making your commute more affordable.

For example, in Dallas-Fort Worth, tens of thousands of people use GoCarma each weekday morning and evening to qualify for a 50% high-occupancy vehicle (HOV) toll discount. More than 3 million HOV discounts have been applied to date, appearing directly on drivers’ toll statements.

Wherever you drive, GoCarma works automatically in the background to make your trip easier and more rewarding.

HOW IT WORKS

1. Add your vehicle – register any car you travel in.
2. Allow permissions – enable location and Bluetooth so the app can detect trips.
3. Just drive – GoCarma runs automatically in the background. No tapping or remembering needed.
4. Check your trips – view tolls and discounts in the home screen (in some places, transactions may take a few hours to appear).

WHY DRIVERS LOVE GoCarma

* On your side: Lower toll prices, faster lane access, or cash rewards – GoCarma is all about rewarding drivers.
* Fully automatic: No buttons, no distractions. Seamless, safe, stress-free.
* Privacy-first: Data is collected only when necessary, expires after 60 days, and is fully visible in your in-app Privacy Center.
* Support when you need it: Tap Menu → Contact Us anytime.

RECOGNIZED FOR INNOVATION

* Keeling Curve Prize Winner (2025)
* AMPO Excellence in MPO Coordination & Partnership Award (2024)
* IBTTA Toll Excellence Award – Private Sector Innovation (2021)
* Featured in Apple’s Earth Day Promotions (Alternative Transportation Apps)

WHAT DRIVERS ARE SAYING

* “With GoCarma, I’m saving about $150 each month on tolls. It feels good to be doing our part to cut congestion and emissions.” – Scott D
* “It has literally made the difference in being on time and being late. And I may not have taken the express lane without the discount!” – Chad K
* “With three small children and inflation, saving every little penny helps out a lot. Thank you, GoCarma.” – Maria S
* “My daughter and I rideshare to the same office. Discounts for HOV on NTTA Express Lanes make it affordable to avoid 15–20 mph rush hour traffic, reducing our commute each way by up to 30 minutes.” – Barbara V

ABOUT LOCATION SERVICES

GoCarma asks for “Always Allow” access to Location Services so it can work quietly in the background without driver distraction. The app only activates on certain qualifying roads and does not track your trips everywhere. This is to protect your privacy and to avoid potential battery drain. If you choose not to allow this permission, you’ll need to manually open and keep the app running during each trip – which can be inconvenient. For peace of mind, you can visit the Privacy Center in the app anytime to see exactly where GoCarma has saved your location data. All data automatically expires after 60 days.