The high-end 18-karat gold Apple Watch Edition will retail for as much as £11,500 ($17,000) in the US — £2,000 ($2,959) cheaper than the retail price of the same watch in the UK. Here it will cost £13,500, or roughly $20,000.
The price difference is so significant that it is actually cheaper for bling-craving Brits to fly from London to New York to buy the watch with enough cash left over to hang around for the entire weekend, go shopping, and pop into a Broadway show before shooting back home Monday.
Funny stuff, although actually ridiculous. It certainly doesn’t cost $3000 extra to make a gold watch just because it’s the UK. Commonsense would presume the majority of out-of-country Apple tax relates to import and customs fees which can be pretty substantial.