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Apple Watch Models With Different Casings To Debut This Fall?

Apple Watch Models With Different Casings To Debut This Fall?

March 11, 2015

Neil Hughes, Apple Insider:

The rumor comes on the heels of a separate report which indicated that Apple experimented with platinum casings for the Apple Watch. Platinum watches can often sell for triple the price of gold ones, which would make such a model even more premium than the $10,000-and-up Apple Watch Edition announced this week.

Kuo gave no indication of what sort of casing materials Apple could have on tap, but he did say that the new options could help boost sales at the end of the year and leading into 2016.

Other metals that Apple could introduce include white gold, titanium, or even ceramic. Less common materials include carbon fiber, rubber, or custom creations from fine watchmakers like Rolex’s “Rolesor” and Hublot’s “Magic Gold.”

This makes a ton of sense given that Apple will likely want to ramp up attention for its new wearable as we head into the holidays. Remember, this is a fashion item as much as it is a computer on your wrist, and fashion advances (or, at least, changes) even more frequently than the tech bound by Moore’s law. It wouldn’t surprise me if we see new Bands, too.

How much for Apple Watch Edition with an 18K solid gold bracelet?