Apple Watch Featured in Vogue Magazine
Apple appears to be gearing up for a big marketing push for the Apple Watch ahead of its April launch, featuring the device on several magazine covers. The Apple Watch made its U.S. magazine cover debut earlier this month in the March issue of Self, and it’s also being featured in a multi-page spread in the March issue of Vogue.
These images look great and further suggest that Apple cares very deeply about fashion with this product. Notice how we aren’t seeing these ads in tech magazines like Wired or Popular Science. Also notice that, even in the pages of a haute style rag like Vogue, Apple Watch doesn’t look at all out of place.
Fashion first.
And it’s not going to be cheap.
Update: Apple is using animated ads in the digital version of Vogue for iPad. The blooming flower is apt: