Apple Shares Six New Apple Watch Ads

Apple has shared six new video ads showcasing the Apple Watch. While all of the ads have different focuses, they all center around the usefulness of Apple Watch.

The first ad is called “Sprinkle” and focused on the Watch’s support for Apple Pay. The second ad is called “Date” and highlights how notifications are handled, including the use of the Taptic Engine when you receive a message. The third ad, dubbed “Ride” focused on Apple Maps and how it works without having to pull out your phone. The forth ad, called “Cycle” showcases a user working out while wearing the Apple Watch and using the Activity app track progress.

All of Apple’s new Watch ads are 15 second in length. We’ve posted them all below: