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Report: Apple Has Sold 2.5 Million Watches To Date, Just Under 30,000 A Day

Report: Apple Has Sold 2.5 Million Watches To Date, Just Under 30,000 A Day

May 22, 2015

Dan Frommer, QZ:

Apple has taken orders for almost 2.5 million watches in the US through Monday, May 18, according to Slice’s projections, which are based on more than 14,000 online shoppers. More than half of those orders were placed on April 10, the first day Apple accepted watch pre-orders in the US and eight other countries, according to Slice.

Since the first day—which we’ve excluded from this next chart to focus on detail—US orders have generally remained under 30,000 per day, according to Slice’s projections. Note the spike on April 24, the day US pre-orders started arriving—and when people started posting their initial Apple Watch experiences and real-life photos.

These numbers are more aligned with Ming-Chi Kuo’s estimates and less aligned with Katy Huberty’s 36 million unit projection.