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Jony Ive And Marc Newson To Open Luxury Conference

Jony Ive And Marc Newson To Open Luxury Conference

March 11, 2015

Vogue News:

APPLE design visionaries Sir Jonathan Ive and Marc Newson will open the first Condé Nast International Luxury Conference in Florence in April 2015, it was announced today. The duo will appear in conversation with the event’s host, Vogue international editor Suzy Menkes, to discuss the “21st century definition of luxury and their collaborative work to date”.

“Apple is now a powerful part of the luxury industry,” Menkes said today. “The iPhone, iPad, and the forthcoming Apple Watch are in direct competition with handbags, timepieces and high-end accessories. I want Jony Ive to tell the conference delegates where 21st century luxury is headed.”

The new Apple.

Although I’m not quite sure exactly how Apple’s devices compete with handbags. Apple Pay and Passbook are fine, but the ladies who buy handbags won’t be ditching Louis Vuitton for their pants pockets. Also note that the fashion industry is already calling Marc Newson an “Apple design visionary.” How much longer do you think Jony Ive will be sticking around?